Another Nice Wooden Shop Display Stand

I don't want to turn this into the "wooden display stand" blog, but I stumbled across this one and I thought it worth adding to the discussion due to it's different approach to construction:

This display keeps it simple, with a similar construction to a cardboard retail display stand. It's expected lifespan would not be as long as the displays and retail environments in my last post, but it's proof that the qualities of a natural timber display needn't cost the world. What's more, it's very appropriate for the product on display, which is a timber stain and demonstrates a use for wooden shop display other than the display of food stuffs.

And if you're not really in the market for a wooden display stand maybe I could interest you in some free zodiac sign symbol vectors? Are you tempted? Really, they'd look great printed on the side of nice shop display stand just like this one. Seriously, think about it.

Using Wood for Retail Display

That last little wooden counter top display stand that I posted up got me thinking about the use of timber in creating rustic-type retail displays that have the effect of providing a little retail display time travel. Back to a time when display stands were, simple, functional and dare I say it... honest. True this style of shop interior is only suited to a very small niche of retail businesses, but IMHO they are also just nice to look at. Here's a good example of a fit out for a wine merchant that uses a lot of wood for their displays and fixtures:

A very suitable application in that wine is an age old product that is produced, or at least farmed, in rural areas.

On a smaller scale this display stand below is a demonstration of wood being used appropriately for a fine food display, again invoking that natural, rustic, farm-style feel that lends itself particularly well to the display of consumables such as food and wine:

This same tactic that is being used more and more by large supermarkets and chains to counter act the disconnect between people and their food and the faceless-ness of large retail establishments. Wooden retail displays are used to create a wholesome feel that in an age where people again long to feel connected with the source of their food. Some might call it smart marketing, while some may be a little more cynical - I'll let you be the judge.